“Reduce, Rethink, Change the Way We Live” with Earth Hour | WWF Hong Kong

“Reduce, Rethink, Change the Way We Live” with Earth Hour

14 March 2019

Earth Hour, the world's largest collective environmental movement, will kick-off on Saturday 30 March at 8:30pm in Hong Kong and cities around the world. By symbolically switching off all non-essential lights for one hour we turn our attention towards preserving the earth’s natural resources and promoting the use of renewable energy. This year’s theme is “Reduce, Rethink, Change the Way We Live” and focuses on sustainable consumption, eliminating unnecessary single-use plastics, and a reduction in our ecological footprint. 
Earth Hour 2019 ambassadors Kay Tse and Michael Tong are promoting green living and encouraging citizens to incorporate low-carbon practices into their daily lives. Michael joined WWF staff last month for a visit to Lap Sap Wan (aka Rubbish Bay) in Cape D’Aguilar to highlight the need for finding single-use plastic alternatives, while Kay noted that “People have to shoulder the responsibility to reduce the use of disposable plastics." 
Everbright International Environmental Protection Charitable Foundation  (“Everbright International Foundation”), which is under China Everbright International Limited, has been Earth Hour’s Lead sponsor for the sixth consecutive year. The foundation hopes to pool effort from people from all social circles to spread the message of protecting the environment through the world largest environmental initiative. Everbright International Foundation believes that Earth Hour 2019 once again raises public awareness that people are living beyond the earth’s limit, and call for the public’s attention to transforming the way they live through proactive adoption of sustainable lifestyle for daily life, so as to safeguard ecology with joint effort.
The lead-up to Earth Hour includes awareness-raising activities for students, the public and the business sector. This year, WWF-Hong Kong is calling on the government to regulate the use of single-use plastics in the food and beverage industry by 2022, urging the industry to ban all unnecessary single-use plastics now, and asking Hong Kong to reduce single-use drinks packaging, regulate packaging standards, and raise packaging recovery and recycling. 

Earth Hour 2019 activities

The Earth Hour 2019 Tram Parade
Date: 30 March 2019 (Saturday)  
Time: 2:30-5pm
Route: Depart from Whitty Street Depot and pass along Central, Admiralty, Wan Chai and Causeway Bay
Content: WWF’s Earth Hour student ambassadors will greet pedestrians and spread the message of sustainable consumption
The Earth Hour 2019 Village (open to public)
Date: 30 March 2019 (Saturday)
Time: 2:30-9pm 
Venue: Piazza A, Hong Kong Cultural Centre in Tsim Sha Tsui (adjacent to the clock tower)
  • Interactive game booths on the impact of plastic pollution to Hong Kong and how to protect the planet’s biodiversity
  • 100% Solar Mobile Café and EVan to encourage public to adopt renewable energy practices
The Earth Hour 2019 Countdown Event
Date: 30 March 2019 (Saturday)
Time: 7:30-9pm (lights-out: 8:30pm - 9:30pm)
Venue: Piazza A&B, Hong Kong Cultural Centre in Tsim Sha Tsui (adjacent to the clock tower)
  • Countdown to the “lights-out” moment
  • Guests and event ambassadors will share their green tips